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Mailing Lists Analysis

Direct Mail List Data Analysis: Tools & Services

We feel there is only one way to approach the analysis of direct mail list data: Deep Dive. Deep Clean. Our analytics services are a source of innovative ideas designed to increase the performance of business and consumer direct mail lists. Our expert business intelligence team will analyze previous marketing campaigns in order to develop actionable insights for generating better quality sales leads.

Discover HyperHygiene. We have developed a suite of tools and techniques that rely on common sense and benefit from over 20 years of data experience. The result is higher quality direct mail list data than you may ever have expected.

A natural outgrowth of this approach is the preparation of detailed reports and profiles to aid our clients in determining who are their best possible new direct marketing prospects. We engage with data modeling companies to aid our clients in developing and implementing proprietary list data models. Many of our custom built models are based on response and approval rates, using consumer and business credit information.

Data Processing Services

Infinite Media is the one you can trust to provide a variety of custom mailing list data processing services designed to meet specific client needs for compliance and efficiency. The scope of our data processing services includes:

  • Look-Alike Record Development
  • Sales Lead Data Appending
  • Merge/Purge
  • List Hygiene
  • Building Business and Consumer Prospect Databases
  • Profiling
  • E-mail Marketing
  • Geocoding (using latitude and longitude and zip+4 centroid)
  • Address Mapping
  • DSF Scoring

Call (914) 948-8300, or simply submit a request for a free quote or counts.