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Librarians from MDR

Reach librarians nationwide in both public and private institutions who purchase products and services. Books, databases, search services, DVD’S, automation services, subscriptions are a but few of the wide array of purchasing areas that make Librarians an ideal audience.

Segments

Universe Rate / Total Universe $72.00/M 156,666
School Librarians K-12 $72.00/M 89,361
College Librarians $92.00/M 24,521
Public Librarians $72.00/M 43,216
School Media Specialists $72.00/M 34,443
Email Addresses $375.00/M

Description

Infinite Media in partnership with Market Data Retrieval, now offers a comprehesive method for reaching librarians nationwide in both public and private institutions who purchase products and services. With an array of segments to target your audience and knowing the quality of the MDR database, your mailer can achieve contact with their target audience as never before.

 

Librarians Buy More Than Just Books

Libraians are informed, educated buyers of periodicals, CD’s DVD’s, hardware, software and online resources. They are influencers throughout their school and communities.

The MDR Public Librarians file can be segmented in many ways including book budget, number of branches, urban/suburban/rural, main or branch locations and so much more. Many specific titles are also available including: Library Directors, Assistant Directors, Branch Heads, Acquisitions, Adult Services, Audiovisual, Children’s, Circulation and many other.

The School Librarians file can be segmented in many ways including school type (elementary, secondary), enrollment, urban/suburban/rural and technology.

The College Librarian file can be segmented by book budget, collection size, enrollment and college type (2 year, 4 year) and more.

MDR (a D&B company since 1986) is the leading provider of sales and marketing information about the education marketplace.

MDR products and services are powered by the most complete, current, and accurate education databases available in the nation. Products range from comprehensive mailing lists to powerful e-marketing programs.

Email Addresses are Available. Priced at $325/M – (Not Commissionable)

NEXTMARK ID

256724

LIST TYPE

Consumer
Postal Mailing List, Email List

SOURCE

Compiled lists

SELECTS

Book Budget $12.00/M
Buyers $33.00/M
DRI with Buyers $35.00/M
Direct Response Index $35.00/M
FAX NUMBERS $35.00/M
GENDER/SEX $12.00/M
HHI $12.00/M
Library Type - Branch/Main $12.00/M
Lifestyle Indicator $25.00/M
PHONE NUMBER $25.00/M
SCF $12.00/M
STATE $12.00/M
ZIP $12.00/M
Public Librarian
Titles
College Librarian

GEOGRAPHY

US

GENDER PROFILE

Male:
25%
Female:
75%

AVERAGE INCOME

Dollar:
$45,000.00

MINIMUM ORDER

Quantity:
5000
Dollar:
$
Minimum Price:
300

List Contacts

NAME ROLE EMAIL PHONE FAX
Jeffrey Hudes List Manager [email protected] 914-948-8300 ext 125 (914) 949-1605
Becky Santaniello Senior LIst Manager [email protected] 914-948-8300 ext 129 (914) 949-1605