Package Insert Program Package Insert Program

Connect with the universe of over 140,000 customers nationwide. Target auto parts and accessories buyers who purchase online through this new-to-the-market insert program. Your offer can be put in the hands of DIYers and enthusiasts with every package delivered. Inserts are limited to 5 per box, so your message isn’t lost in the crowd.


Universe Rate / Total Universe $65.00/M 140,324


This is a brand new-to-the-market auto parts buyers insert program from Buy Auto Using it means you will now be able to reach their loyal online auto parts and supplies buyers. Include your offer in the outgoing packages targeting buyers of auto parts, truck parts, import parts, performance parts and automotive accessories. This mostly male audience appreciates quality and convenience when ordering online.

These are knowledgeable, discernng, value oriented customers. They tend to expect OEM fit and finish from the parts and supplies they buy…without the OEM price. Based on past and current purchase behavior, they are sure to respond to your next offer! These buyers have purchased items for all makes, models and years of cars and trucks. The majority of these buyers are consumers. The average unit of sale is $235. This program is well-suited for your product and service offers including financing, insurance, travel, apparel, specialty food items, outdoor sports and gear. Basically, all the products and services that go along with an active, DIY-oriented customer.

Auto Parts Buyers Insert Program Production Specifications & Details:
  • Maximum Size: 5″ x 7″
  • Minimum Size: 3″ x 5″
  • Oversized: Yes
  • Maximum Weight: 1/4 ounce
  • CXL Fee – $100/Flat
  • Overweight: Yes – $25/M
  • Maximum Inserts: 5

List Contacts

Jeffrey Hudes List Manager [email protected] 914-948-8300 ext 125 (914) 949-1605
Becky Santaniello Senior LIst Manager [email protected] 914-948-8300 ext 129 (914) 949-1605