The World Wide Web At 30

The World Wide Web At 30

The world wide web is 30 years old. Sir Tim Berners-Lee, the father of the web has written: “The web has become a public square, a library, a doctor’s office, a shop, a school, a design studio, an office, a…

Datacard Selections: By The Numbers

Datacard Selections: By The Numbers

Do you buy mailing list data? If so you may be familiar with datacard selections, which provide the source titles and brief descriptions of the audience the list targets. Importantly, datacards are about numbers. For starters, the sheer number of…

USPS 2019 Rate Increases

USPS 2019 Rate Increases

The Postal Service has announced rate increases which will take effect on January 27, 2019. USPS 2019 rate increases range from 1.394% for mixed automated area distribution center – MAADC – mail (old rate: $0.287, new rate: $0.291) to 2.555%…

Travel Marketing: Data Takes A Vacation

Travel Marketing: Data Takes A Vacation

Vacations require a lot of work. In today’s interconnected and never-off world, even R&R requires planning, patience, and organizational skills. From the moment the decision is made to take a trip, a multitude of travel marketing streams begin to converge…