News

05/31/2017
 According to a recent Pew Research Center survey report, America's senior population is embracing digital technology. This segment is large, and growing. A record 46 million seniors - age 65 and older - live in the United States today. They currently comprise 15% the U.S. population. According to U.S. Census Bureau projections this figure will grow to 22% by 2050. The surveys find that around four-in-ten (42%) adults ages 65 and older now report owning smartphones, up from just 18% in 2013, an increase of 233%. Internet use and home broadband adoption among this group have also...
05/23/2017
 Direct mail marketers who want to reach The Boss (or any critical decision maker) have an effective option. The Executives at Home Database From D&B enables you to target influential executives - the decision makers - at their home addresses. Target executive prospects at home, away from the distractions of the workplace.These are the men and women of any age who have the power to decide whether to purchase your products and services, so you want their undivided attention. Focus on them when and where they can focus on you.The Executives at Home Database from D&B is perfect for...
03/27/2017
Education is in the news. For political and pedagogical outreach, direct marketers need to reach teachers, administrators and library professionals. MDR Educators From D&B is brought to market in partnership with Market Data Retrieval, offering a comprehensive method for reaching your educator target audience. This is the proven database reaching virtually every teacher (encompassing 95% or more of the PreK-20 universe) in the United States. Educators in public or private schools, religious schools, plus college level professors including subject area, are all available here. Our...
02/09/2017
Mailinglists.com announces a way any direct marketer can segment data based on drive time radius to a location. Instead of targeting people who live or work within say, 5 miles of a zip code, a list segmenting for drive time radius could select people or businesses within 20 minutes of driving time.A visual map of such a list might resemble a paint splatter more than a circle. But when a location-intensive business markets to an audience using real-time “distance,” it more accurately determines time to a location. That’s good business.Who could use drive time radius enabled direct marketing?...
12/14/2016
In October, the USPS outlined a range of price increases for both First Class and Standard mail products (to be re-branded as USPS Marketing Mail). The Postal Regulatory Commission has approved the request, with the price increases taking effect in January 2017. Among them are increases for a number of popular Standard Mail categories, including a 2.037% bump for letters, 2.522% for flats, 2.211% for high density/saturation letters, and .568% for EDDM-retail. The significance of this move is that direct mailers need more than ever to incorporate a mix of more efficient (as in, lower cost)...
12/01/2016
The digital ad display world has long made use of browsing histories to target prospects. These histories can now be applied to audience data to yield a fresh data append – I.P. addresses. Addresses ranging from office, manufacturing or convention locations to single or multiple individuals in a given household can be targeted. Web bots are effectively screened out. Targeted digital advertising is now taking its place alongside postal, email and phone selects to enrich the ways customers and prospects may be reached. Providers like Targeted Ad Display from Virtual DBS, using a proprietary...
09/22/2016
September Housing Market Index data from the National Association of Homebuilders reveals a move up. Jump on board as new home owners enter the market for a wide variety of needs. Mailinglists.com offers a great way to reach new homeowners while they are in purchase mode.HomeOwner Data Services is the leader in providing the freshest new homeowner prospects available! HDSI's database is unique in that it only offers verified owner-occupied properties, and there are no vacation/2nd homes or utility re-connects at the same address on this file. HDSI is the cleanest, most accurate new mover file...
08/31/2016
Mailinglists.com announces a new file that targets businesses experiencing various forms of financial difficulty. Our file of Credit Challenged Companies from D&B contains fresh Dun & Bradstreet company data and current status of Open Suits, Liens, Judgements or Bankruptcies. Contact them when they are in need of goods and services that will help them get back to business. These generally include hard goods like office supplies, productivity solutions such as software and communications, or financial products like credit cards.Reach out to companies wherever they are in their journey...
08/23/2016
Mailinglists.com offers current Merchant Cash Advance UCC filing and registration data to target businesses that have taken a business loan from a non-traditional lending source. Increase your merchant cash advance services business by reaching startups, small businesses and entrepreneurial enterprises who depend on alternative funding sources to grow.Review the Datacard for Usage and PricingEach Merchant Cash Advance UCC filing signifies a broad range of often recurrent funding needs for these borrowers. Collateral tends to take the form of leased items, such as heavy farm equipment, office...
08/18/2016
Mailinglists.com offers you the most accurate, comprehensive source of home move-related data available. New movers will spend more money on moving services plus household purchases in the first six months of their new move than they will in the next three years. Reach people who are selling and buying homes, condos, and co-ops. Leaving old rental apartments for new ones.Review the datacard for usage and pricing.Moving out and moving in. Disconnecting services and reconnecting. Whatever stage they're at, this list let's you reach them with offers of goods and services they need now. For...

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